Johnck Media

You Are Viewing

A Blog Post

YAHOO! NEWS UNDERGROUND: ART CARS

PROJECT: Yahoo! News Underground: The Art Car Episode. We hooked up with some art car rock stars for this adventure including HARROD BLANK >> and TOM KENNEDY >>

The Yahoo! Underground series was an experiment in Social Media. Underground explored the value of igniting discussions online and connecting the audience with those of similar interests. A network of social groups of fringe culture in America was born! Underground received several hundred thousand unique hits monthly. Reporting was brought to life with original songs and music by Brad Miskell. The content package for each episode typically included 3 videos, photography along with writing and original music and lyrics -along with discussions and content provided by viewers.

MY ROLE: Senior Producer

SITE IMAGES. Click to enlarge.

 

MORE ON YAHOO! UNDERGROUND >>

Leave a Reply